Projected Reality
Which is better: talking in person or video chat, instant messaging and phone calls? Projected reality is a human created reality that is...
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INSIGHT
STRATEGY
TECHNIQUES
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- Feb 6, 2021
Facebook & Twitter Should Finally Decide If They Are Gatekeepers Or Not
It is amusing to hear companies who make money off of free user-generated content complain that they can’t patrol their entire site. You...
- Jan 4, 2021
Editing a Show Into Multiple Segments
There are two types of content. Long form and short form. These days, it can make sense to record long form content, but the break it up,...
- Dec 28, 2020
Media and Maturity
All new services face the challenge of growing with their users. Technology may change, but the fact that humans are the end users will...
- Jul 7, 2020
Family Video Founder Remembered
A very sad day. My thoughts and prayers go out to Charlie Hoogland’s family. Charlie was a visionary whose hard work and creativity made...
- May 12, 2020
Facebook Marketing Partners
Facebook users can now see how advertisers and third parties are using their contact information to target ads for them on Facebook....
- May 12, 2020
The Future of Media
Will the grade schoolers and middle schoolers walk away from the niche based content that’s popular on YouTube? Or will they rebel...
- May 11, 2020
Fake Amazon Reviews
Fake Amazon reviews are continuing to affect marketers and shake shoppers confidence in the online store. Many companies have cash...
- Apr 16, 2020
NBCU Launches Peacock Premium Service
NBCU is going all the way! They’re going to launch Peacock Premium for only Comcast subscribers today.
- Apr 16, 2020
Big Increase in People Watching News on YouTube
A 75% jump in people watching the news on YouTube in the past few weeks. That’s according to YouTube’s Chief Product Officer Neal Mohan...
- Apr 16, 2020
Local TV Stations are Dying
The future of local TV stations is beyond grim. The next big shoe to drop in the TV industry is that local TV stations will start going...
- Apr 16, 2020
YouTube TV Available in 98% of US Households
While YouTube’s traditional public access platform continues to hide its revenue, YouTube TV is touting that it’s available in 98% of US...
- Feb 15, 2019
Google Assistant and Siri Replacing In Browser Searches
Very important news for anyone doing advertising online. As you know, search assistants like Google Assistant and Siri are replacing...
- Feb 15, 2019
Instagram TV Boost
IGTV is inside Instagram. But it’s also its own standalone app. Instagram is trying to give it’s Instagram TV a boost. They’re now...
- Feb 15, 2019
Search Engine Ads Becoming Less Useful
A Breakdown of the most important news of the week for marketers. Very important news for anyone doing advertising online. As you know,...
- Feb 3, 2019
TV Eyes Settles with Fox News Channel
Media monitoring service TV Eyes can no longer carry Fox News. The two reaching a legal settlement. TV Eyes records TV stations and...
- Feb 3, 2019
Viacom Buying Pluto TV
Viacom purchasing Pluto TV. The free ad-supported streaming service selling for $340 million. The service says it currently has about 12...
- Feb 3, 2019
YouTube Creator Burnout
YouTube creator fatigue continues to be a big problem. Casey Neistat recently reacted to an article about the issue by Lindsay Dodgson of...
- Jan 20, 2019
New Sony Vlogger Camera
Sony is releasing a new camera that vloggers may want to take note of. Sony claims the a-6400 has the world’s fastest autofocus. Sony...
- Jan 20, 2019
NBCUniversal’s New Streaming Service
NBCUniversal announced plans to debut a streaming video service, although it won’t hit the market until early 2020. The service that...
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